When you first open your restaurant, a lot goes into it. You need to ensure that everything runs smoothly and your customers are happy. To ensure that your restaurant is successful, you need to research the cuisine you will be offering, your competition, the technology you need to invest in, and the success rates of current establishments.
Having a solid business plan will allow you to follow the right path and stay on track when setting up, getting started, opening on time, and more.
The National Restaurant Association estimates a 20% success rate for all restaurants. You don’t want to be part of the 60% who fail within the first 12 months of opening or the 80% who close their doors within five years of service.
Before you go any further, you should ask yourself these questions to give you the best chance of success.
How hands-on will you be?
The main thing you should think about is how hands-on you want to be with your restaurant. Do you want to manage the day-to-day operations? What type of management style do you want to use? Are you willing to train and supervise employees? If you’re not able to take care of all of these tasks, hiring a supervisor may be a good idea.
How many dishes are you offering?
One of the first things you need to do when setting up your restaurant decides how many dishes you will be offering. This will help you figure out what equipment and supplies you need. You’ll also want to think about how much space is required for storage.
How will customers be able to order?
When customers come into your restaurant, they need to be able to order. You can make this process easier by providing tablets for them to use. This is also a good idea if your restaurant has a lot of items on the menu or if you have complicated dishes with lots of ingredients. You could also provide a touchscreen for customers who would like to order from their table or even a touch screen kiosk where they can review and order from whichever dish interests them. Or you can develop an app or use an online ordering system for restaurants to help streamline the ordering process in-store and for deliveries.
Is there a market for your cuisine?
First, you need to make sure that there is a market for your cuisine. If people are interested in the type of food you serve, you’ll have a better chance of succeeding.
Make it your priority to assess the local restaurants who will be your competitors and get an idea of what is and isn’t popular. Conduct market research within the area to see if your restaurant will be well received.
How will you find the right employees?
One of the most important things to consider when setting up your new restaurant is how you will find the right employees. You should make sure you have a hiring process that will help you determine who is the best fit for your needs. This hiring process should include a way to screen and interview candidates and clear expectations for every position. You’ll also need to determine what wages and benefits your employees will offer. It’s essential to think about this before you begin interviewing to be prepared with questions and policies.
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