Content writing is going through a very lucrative period right now. Any small business worth their salt will know that content is king and has been for some time. Not only does effective content and copy on their website engage with customers and clients, but it can also improve their site’s SEO so that they are able to boost their web rankings organically.
As content is so important in business right now, there is a huge demand for freelance writers. If you have been thinking about dipping your toes into the world of content writing, then now might be the best time to do it! Here are some tips to help you set yourself up as a freelance content writer.
Practice, Practice, And More Practice!
As with any home business idea, you need to make sure that you are at the top of your game once you launch. And there is only one way you will be able to make sure that your writing is as good as it can be before you start selling your services – you need to be prepared to practice as much as possible! For this reason, it’s a good idea to add a blog to your professional website. This gives you somewhere to practice your writing skills and give them a chance to develop.
Keep On Pitching
Ideally, you need to find a long-term client who will provide you with work on a regular basis. But before you find this ideal situation, you will need to keep pitching to long and short-term projects. Even when you find a long-term client, it’s a good idea to keep on pitching as your long-term project might not fulfill all your income goals. So, it’s time to get pitching! You need to remember that pitching won’t always be successful – in fact, even the best writers out there have a less than 50% success rate with their pitching. Just keep at it so that you can eventually develop a thick skin. Then you won’t be bothered by all that rejection anymore!
Show Off Your Work
It’s important that you get your work out there so that potential clients stumble across it. If they like what they see, then they will very likely reach out to you with an offer of work. There are various ways you can show off your work. As mentioned above, you can start your own blog. You can also try to pitch to other publications to see if they will have you write for them. Of course, you could always post your own articles on LinkedIn and Medium as well.
Network With Other Writers
It’s always good to have a support network of other writers who you can reach out to whenever you need help, support, and advice. You might want to join a writing group in your local area to help with this. It’s also a good idea to take a look on LinkedIn for fellow content writers in your area.
Good luck with your career as a content writer!